The Rocket Blog

How to come up with a video concept

Establishing a concept is the starting point of any creative process. A strong video concept can come from anywhere. Often it’s derived from some serious brainstorming, other times it’s found in a moment of inspiration. 

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Where does virtual reality belong?

VR is here, but it still feels like everyone is a little unsure about what to do with it. That hasn’t stopped a whole range of industries from picking it up and trying to adopt the new medium for their own. Virtual reality producers, creatives and engineers are having fun playing around, and just like in the beginnings of all new mediums, we see them experimenting and taking the platform into a number of fields.

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BONDI IN SPRING

Spring has sprung in sunny Sydney. So slip-slop-slap on the sunscreen Sydney Siders, and let us be thankful that we’re not shivering through Melbourne’s coldest start to spring in more than a decade.

Today was a perfect twenty-something degree day and what better place to embrace this perfect weather and exercise some outdoor creative thinking, than Bondi Beach? Off we went.

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The rediATM social media videos

We filmed this fun video series for rediATM featuring a bunch of unique characters, white bejewelled jumpsuits, garden gnome collections, cakes, cakes and more cakes!

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Up & Go – Tip of the day

As a part of Up & Go’s newest advertising campaign, we filmed a series of quirky videos demonstrating a ‘Tip of the day’ to help get your day started.

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