The right words and images combined make all the difference when you’re aiming to create an effective and engaging video. But video production scripting is very different from most other types of writing, as it’s not just the spoken words you need to consider. The script of the video encompasses everything from what the speakers will say, to who the speakers will be and the body language used by the individuals in the video, right through to the lighting, camera angles and location the video will be shot in. All of these smaller elements combine to comprise the overall script of the video.
How a script is written depends on what the video production requires. A corporate video or brand film will be written differently to a pitch video, animation or television commercial. A 2-minute corporate video may involve dialogue from your staff and follow a different style of storytelling to a 30 second TV commercial. The script writing for an animation is different again, and is often done with the aim of using a professional voice over artist to deliver the lines that the visuals will accompany.
If you’re feeling confused about what kind of script your video idea needs, then the script writing team at Rocket Productions can help. We all have advertising and marketing backgrounds, and we bring this level of expertise to your video or TV commercial. Our scriptwriters have decades of experience in writing scripts for a variety of different media channels (including online and TV). We’ve also had extensive experience creating animated videos.
To see how we can create a script that will truly bring your video to life and engage your audience, call (02) 9955 2681 or use our contact form.